Service Minded: The Platinum Rule Principle

This is part of a series highlighting the 12 Excellent Service Principles.

Platinum Rule Principle
Do unto others like they'd like done unto them.

Fellow speaker and leadership consultant, Tony Alessandra, took the golden rule and added some leadership value to it.  He created the Platinum Rule - Do unto others as they'd like done unto them.  Although very important, the golden rule is rooted in " me first - you second thinking".  It states that I will treat you like I want to be treated.  The platinum rule takes the me out of the equation.  It says that I will treat you like you want to be treated because I have taken the time to learn about you and find out how you want to be treated. It is the ultimate act of leadership (being service-minded) and great customer service.

A few ways customer service professionals operate from the Platinum Rule are:  being more aware of others, mirroring body language to put the other person at ease, asking questions to learn about each customer's unique situation, etc.

Personalize.  Customize.  Humanize.

Up next, the Tony Bennett Principle - Have a Veteran's Expertise and a Novice's Energy...

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